August 9th， according to Kuaikeji， netizens discovered that during the “League of Legends” mobile game’s Crystal Rose Party live stream event， renowned actress Zhao Lusi was using the iQOO 11S.
Golan V， the product manager， commented that after two years， the powerful “Super Standard Edition” has become Lusi’s choice， and suggested that iQOO should gift her an iQOO 15. This observation highlights a potential brand loyalty or preference from a prominent figure， which can significantly influence public perception and consumer behavior.
This remark garnered a response from the official iQOO Weibo account， stating， “It feels wonderful to be held in Lusi’s hands， iQOO 15 is arranged.” This public interaction suggests a positive and possibly collaborative relationship between the celebrity and the brand， potentially tapping into celebrity endorsements to boost product visibility and appeal.
The iQOO 15 is reportedly set to be among the first devices to feature the Qualcomm Snapdragon 8 Elite 2 platform. This new chipset is manufactured using TSMC’s 3nm N3P process， boasting a CPU clock speed of 4.6GHz and a GPU speed of 1.2GHz. It integrates the Adreno 840 GPU with an upgraded independent GPU cache to 16MB. The adoption of cutting-edge technology like the Snapdragon 8 Elite 2 positions the iQOO 15 as a high-performance device， competitive in the flagship smartphone market.
Furthermore， the iQOO 15 will sport a Samsung-customized 2K straight display. Industry insider “Digital Chat Station” has revealed that this is the most expensive and highest-quality Samsung screen in the industry this year， costing an additional 300-400 yuan compared to standard displays. The emphasis on a premium display panel indicates a focus on visual experience， a key factor for many consumers， especially those using their phones for gaming and media consumption.
Noteworthy is the iQOO 15’s design， which adopts iQOO’s classic “Wanli舷窗” (roughly translated to “Thousand Mile Porthole”) design language. The camera module will feature rounded rectangular contours， and the frame is expected to be made of metal with straight edges. The front of the device will showcase a centered punch-hole cutout on a flat display. These design elements suggest a blend of brand identity and modern aesthetics， aiming to appeal to users who value both unique styles and familiar， functional screen layouts.
