While AMD’s RX 9000 series may offer good performance and value， it struggles to counter the overall declining trend in the discrete graphics card market.
According to the latest report from the authoritative organization JPR， global discrete graphics card shipments reached 11.6 million units in the second quarter of 2025， with a total installed base of 163 million units.
During the quarter， 53.5% of desktop PCs were equipped with discrete graphics cards， a 2.3 percentage point increase from the previous quarter. However， this figure represents a significant year-over-year decline of 13.9 percentage points， indicating a shrinking market for add-in graphics solutions.
Looking ahead， the market projection suggests that 87% of desktop PCs will feature discrete graphics cards within the next five years. This forecast highlights a continued， albeit potentially slower， adoption rate for discrete GPUs.
In terms of manufacturers， NVIDIA leads the market by an overwhelming margin， currently holding a commanding market share. The report indicates that NVIDIA’s market share is 94%， a growth of 2.1 percentage points quarter-over-quarter and a substantial increase of approximately 6 percentage points year-over-year. This dominance suggests NVIDIA’s strong product lineup and ecosystem continue to attract the vast majority of discrete GPU buyers.
Conversely， AMD has experienced a steady decline in its discrete graphics market share. From 12% in the same period last year， AMD’s share dropped to 8% in the first quarter of this year and further nosedived to a mere 6% in the second quarter. This significant contraction points to considerable challenges for AMD in competing within the discrete GPU space.
Intel’s Arc discrete graphics cards hold a virtually negligible market share， largely absent from the competitive landscape.
When considering the total GPU market， including integrated graphics， global GPU shipments reached 66.9 million units， marking a 4.9% increase. The desktop segment saw a robust 11.0% growth， while the laptop segment grew by 2.5%. The total installed base for all GPUs now stands at 299.4 million units.
Intel has emerged as the undisputed leader in the overall GPU market， primarily driven by the widespread adoption of integrated graphics. Intel commands a substantial market share of 61%， although it experienced a slight year-over-year decline of 1.9 percentage points and a comparative drop of approximately 3 percentage points in its growth trajectory.
NVIDIA holds the second position with a 24% market share. The company demonstrated strong growth in this segment， with both year-over-year and quarter-over-quarter increases of approximately 4 percentage points， reflecting its consistent performance across various GPU applications.
AMD has been relegated to the third position， with a market share of only 14%. This diminished share is partly due to the fact that not all Ryzen processors come with integrated GPUs. AMD’s market share has seen a decline of 2.4 percentage points quarter-over-quarter and approximately 2 percentage points year-over-year， indicating a challenging period for its integrated graphics solutions.
