According to a report on September 14th， the AMD RX 9070 offers more video memory and slightly faster speeds compared to the NVIDIA RTX 5070 at the same price point. Despite this， the RTX 5070 continues to outsell the RX 9070. Wccftech has analyzed four key reasons behind this sales disparity.
Superior Image Enhancement Features (Higher DLSS 4 Adoption)
Image enhancement technology has become an integral part of modern gaming， with both AMD and NVIDIA offering proprietary solutions. However， DLSS 4 boasts nearly double the adoption rate in games compared to FSR 4. This gives the RTX 5070 a significant advantage in this area. Furthermore， the RTX 5070 supports traditional frame generation and multi-frame generation (MFG)， providing users with a smoother gaming experience. NVIDIA also tends to offer image enhancement support on its older graphics cards， with DLSS 4 compatible across all RTX cards (barring features like MFG). In contrast， FSR 4 support doesn’t even extend to AMD’s own RX 7000 series. Consequently， the RTX 5070 has a much higher probability of receiving future DLSS version updates than the AMD RX 9070 has of getting future FSR versions for its current lineup.
NVIDIA Remains the Premier Choice for Ray Tracing
As more games integrate ray tracing technology， choosing a graphics card with superior performance in this regard becomes crucial. The RTX 5070 demonstrates a performance lead of approximately 10% to 15% over the RX 9070 in ray tracing scenarios. This difference can be a deciding factor in games where maintaining a smooth frame rate proves challenging.
Advantages in Content Creation Workloads
NVIDIA graphics cards are widely regarded as the top choice for content creation and productivity tasks. In many productivity benchmarks， AMD’s RX 9000 series often falls behind even the previous generation of NVIDIA RTX cards， let alone competing with the RTX 50 series. NVIDIA’s robust CUDA ecosystem excels in these applications， and benchmark results consistently showcase the superiority of NVIDIA GPUs in these demanding workloads. Given that many popular creative applications， such as Blender and Adobe software， are highly optimized for NVIDIA’s CUDA/OptiX， the RTX 5070 holds a distinct advantage over the RX 9070 in these creative endeavors.
Strong Brand Influence and Consumer Trust
Simply by brand recognition， many gamers are instinctively drawn to NVIDIA graphics cards， particularly under the “GeForce” banner. NVIDIA’s substantial market share and established brand awareness make the RTX 5070 a more appealing option for consumers than the RX 9070. Historically， NVIDIA graphics cards have consistently outsold AMD counterparts， even when priced higher. While the RX 9070 offers an additional 4GB of VRAM， NVIDIA’s brand power is sufficient to give the RTX 5070 a significant edge. Considering the minimal gaming performance gap between the two cards and their comparable pricing， the clear sales dominance of the RTX 5070 is therefore not surprising.
