On September 29th， it was reported that Wei Jianjun， Chairman of Great Wall Motor and an industry veteran， reiterated his views on the “Evergrande of the automotive circle” during an interview with CCTV Finance’s program “Dialogue.”
He stated， “Regarding the ‘Evergrande of the automotive circle，’ we see the unhealthy reasons. In fact， they were driven by capital. Currently， everyone is selling at a loss; the more they sell， the more they lose.”
He further explained that institutional investors are most keen on market share， penetration rates， and substantial profits. “These are simply impossible for us， which is why the so-called financial fraud issues surfaced with ‘Evergrande.'” This highlights a fundamental disconnect between investor expectations and the sustainable operational realities of many in the automotive sector.
It is worth noting that as early as August last year， Wei Jianjun had already commented that Great Wall Motor’s ability to research its competitors was robust， and that certain “unimaginable things” pointed to abnormal practices.
During the “Dialogue” program， Wei Jianjun also shared his perspective on Great Wall Motor’s approach， admitting that the company might be perceived as stubborn. “While we may be seen as strict and insistent， we only have one metric for evaluating the market: user satisfaction. I believe by doing so， we are acting with integrity.” This underscores a commitment to customer-centricity as a core business principle， contrasting with performance metrics driven solely by external financial pressures.
